Track Of The Day: EFÉ -‘KIWI’

A laid back, breezy mix of dreamy vocals and hazy guitar riffs, Dublin based musician Anita Ikharo aka EFÉ has shared her latest single ‘KIWI’. Taken from her upcoming EP, VITAMIN-C, which is set for release in June, the track is a charming slice of indie pop that showcases the young artist’s ear for catchy melodies and sees her fully relaxing into her songwriting capabilities.

Co-produced with her best friend who.killed.romeo and mixed by Ben Baptie (Rex Orange County, Little Simz, Moses Sumney), ‘KIWI’ is EFÉ’s first new release since her 2020 self-made debut EP, What Should We Do This Summer?. Featuring singles ‘Garden’ and ‘Table For Two’, the record propelled EFÉ into the spotlights of the London and Miami music scenes, an experience that overwhelmed, but did not deter her from writing the songs for VITAMIN-C – with ‘KIWI’ being the first taste of what fans can expect from the record.

Accompanied by a music video which was conceptualised, directed and edited by EFÉ and her friends, the visuals reflect the artist’s fears about being unprepared and insecure in a situation she’s not entirely comfortable with. Full of bright colours and playful imagery, the footage beautifully underscores ‘KIWI’s buoyant sound.

“The video has a storyline of a girl who goes camping, she’s brought her laptop, fairy lights and cute magazines, but she can’t light a fire or even hunt for food,” EFÉ explains. “She is super scared cause she sees a bear but then she falls in love with the bear. It was definitely hard to make because it was very necessary that the right location was chosen as well as the right bear costume and right people to work with. I did cry a whole lot, scared nothing would come out right. I had so much fear around the video because of the huge pressure I put on myself to make it good. I also worked on some of the editing and colour grading so there was a lot I had creative control over. I think it was worth it in the end though and shows that hard work and the right people around can really pay off!”

Being around the right people has helped EFÉ blossom into the indie pop artist she is, something which was also aided by reading Rachel Chinouriri’s open letter to the music industry – in which she explained how she has been consistently and wrongly stereotyped as an R&B artist throughout her career – in January this year. Inspired by Rachel Chinouriri words, EFÉ simply wants to make her own music without the incorrect input of those who are clearly not listening to her music.

Listen to ‘Kiwi’ below.

Follow EFÉ on Spotify, Twitter, Instagram & Tik Tok

Photo Credit: Adam Kelleher

Kate Crudgington
@KCBobCut

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WATCH: CMAT – ‘Lonely’

Flowing with her trademark camp melancholy, Irish pop sensation CMAT‘s latest single ‘Lonely’ is a relatable lament about isolation and disconnection. Taken from her upcoming album If My Wife New I’d Be Dead, which is set for release through AWAL Recordings on 4th March, the track is a playful but poignant wish for company, delivered via CMAT’s witty lyrics and charming, country-tinged vocals.

“I started writing the song ‘Lonely’ in the Arndale food hall in Manchester when I was on my break from work,” CMAT explain about the track. “Anyone who has been there will know that it is as aesthetically unpleasant as it is bustling, at all hours of the day. There was something that always drew me to it though – people. I was very isolated during this period of my life and longed for a day when I could be sitting at a table of friends that I did not have. Instead, I found myself regularly sitting alone and watching strange families and friend groups, peering out from underneath a Taco Bell crunch wrap, for a false sense of comfort.

“It took me years to finish this song because I couldn’t figure out the point of it. Then the pandemic happened, and suddenly I realised that everybody was in the boat that I had been long accustomed to (my sea legs are beefy in this regard). I realised that the point of isolation is maybe to learn to cherish people more, and to not be so scared of them, or scared of how you are perceived by them. Ultimately though, I wrote this song to try and get Robbie Williams to notice me.”

Whether or not the ‘Rock DJ’ singer notices CMAT remains to be seen, but her heartfelt release is accompanied by another eye-catching video, shot and produced by Tiny Ark. The visuals show CMAT rollerskating her way through her emotions, proving once again she’s a multi-talented, musical prophet who effortlessly blends the silly and the sensitive sides of life together in her tunes.

Watch the video for ‘Lonely’ below.

 

Follow CMAT on bandcamp, Instagram, Twitter, Spotify & Facebook 

Photo Credit: Sarah Doyle

Kate Crudgington
@KCBobCut

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Track Of The Day: CMAT – ‘No More Virgos’

A disco-tinged lament to the “little September boys” who make her melancholy, Irish pop sensation CMAT has shared her latest single ‘No More Virgos’. Taken from her debut album If My Wife New I’d Be Dead, which is set for release via AWAL Recordings on 25th February 2022, the track is brimming with CMAT’s trademark wit and yearning, country-inspired vocals, brilliantly showcasing her gift for intuitive songwriting.

Born from her desire to “marry her love of 80’s Italo disco with her hatred of Virgos,” CMAT’s playful new tune is a wry nod to her compulsive romantic decisions. “My mental health is banking on my chastity / and you’re bad for me” she jests over buoyant melodies, gently resisting the urge to circle back and repeat the same pattern of behaviour in her previous relationships.

“I’m the kind of girl who dates the same person over and over again. Specifically, every single one of my partners have been Virgos,” CMAT aka Ciara Mary-Alice Thompson explains. “I wanted to write a song that pokes fun at this aspect of my personality, and try to be a voice for all of my long-suffering friends. I just can’t help myself from making terrible decisions sometimes! Sorry!”

CMAT is set to play two sold out dates at The Troubadour in London on the 9th & 10th November and we can’t wait to hear her sparkling pop sounds, witty lyrics and lush vocals live.

Listen to ‘No More Virgos’ below.

Follow CMAT on bandcamp, Instagram, Twitter, Spotify & Facebook 

Photo Credit: Sarah Doyle

Kate Crudgington
@KCBobCut

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Track Of The Day: Aislinn Logan – ‘Contender’

A deceptively sweet electro-pop gem that gently grapples with the idea of changing destructive behaviours, Belfast-born, London-based artist Aislinn Logan has shared her latest single ‘Contender’. Lifted from her new EP which is set for release on 11th November, the track is a shimmering, synth-soaked ode to anyone who’s struggling to make a positive change in their lives.

Co-produced with Johnny Oakley and Brian Kelly, the sounds on ‘Contender’ are influenced by Aislinn’s love of 80s synth-rock icons New Order and her lyrics are informed by her own experience of trying to help someone change their problematic behaviour. “Sway away from pain with your game face on” she urges with her lush vocals, floating over buoyant melodies. Her infectious synths and compassionate lyrics combine to make ‘Contender’ an empowering and enjoyable slice of electro-pop.

“’Contender’ sprang from some fairly dark subject matter but ended up sounding quite sunny,” Aislinn explains. “It was a little while into writing that I realised that was deliberate. I wanted it to offer a moment of relief to the listener. It’s the wanting to pick someone you care about up, relating to them but feeling quite helpless to do anything useful too. It’s daring someone to back themselves – their actual self, and stop running.”

Listen to ‘Contender’ below.

 

Follow Aislinn Logan on bandcamp, Twitter, Instagram, Spotify & Facebook

Kate Crudgington
@KCBobCut

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