Having already received support from Huw Stephens and Amazing Radio, NÝNA recently released her latest single ‘Silence’, which pulses with an electronic rhythm coupled with husky, velveteen vocals.
Nyna took some time out between producing, running a music studio and of course writing her own material to tell us more…
Hi Nyna! Welcome to Get In Her Ears! Can you tell us a bit about your sound?
I call it dark pop, cinematic. The main thing about my sound is a fusion of different things and it’s mainly my influences. I’m a classically trained pianist, so I put a lot of piano in there. I love heavy drums, so a bit of that as well. It’s a different sound, I like to add drama to it.
When did you initially start creating music?
I started playing piano when I was about six, but I wouldn’t say I started creating music until I was about twelve or thirteen, so about ten years ago. I started writing classical music first, then that grew into pop music and then I started producing. It all kind of grew! I would say that it was when I was at university that I really got into it and started learning how to produce.
We’re loving your new single ‘Silence’ – can you tell us what it is about?
‘Silence’ is an empowering song. For example, in the ending of the song, there’s a phrase – “who do you think you are? Believe you will go far, giving me the hardest time.” That’s pretty much the gist of the song. It’s about letting go of the people and things in your life that you can’t change. The negativity can’t touch me, I’m just going to do my thing. If you can’t change, then fine. There’s so many people in the world, sometimes you don’t agree with them and they’re putting the negative energy on you – you don’t have to take it. When you go through every negative thing, I think there’s always a positive energy because you learn for the future.
Who would you say are your main musical influences?
It really changes, two of my main influences are Sia and Lana Del Rey. I love Lana Del Rey – her music and style. The fact that they don’t change for no one, they don’t listen to people around them who are no good for them. They just do what they felt is right. They stand their ground, and I love the fact that their music reflects this. A lot of their music is empowering, especially Lana’s music. I love that about her. I love London Grammar too. I also love classical music – I listen to a lot of Debussy. I also like listening to rock music as well, probably where my love of drums comes from!
How is your local music scene? Do you go to see lots of live music?
I really like the Troubadour (in London), I go there a lot. I like playing there too, Bob Dylan and Adele used to play there. It’s a really nice venue and it has tradition. I also love going to Notting Hill Art’s Club. I love going out in Shoreditch as well: The Queen of Hoxton, Hoxton Square Bar and Kitchen. I also really love The Bedford in Balham, people really listen attentively there and care about music.
How do you feel the music industry is for new artists at the moment? Would you say it’s difficult to get noticed?
That’s a good question! You can look at it in two ways, I would say it’s what you make of it. In this day and age, you have more opportunities which you can take advantage of – like social media. It really depends on how you chose to use that. It’s hard work, but everything worth doing is hard work. It doesn’t have to be hard if you know how to work it. For example, keep doing your social media, doing gigs and meeting people. Eventually certain things will start happening. The industry has changed over the last few years, it’s about going with the times. In my opinion I don’t think the industry is hard as long as you work hard. Use the tools which are available. I truly believe there is space for everyone.
Finally, what does 2018 have in store for you?
I’m not going to lie, I’m really excited! 2018 has already started so well, I woke up and was like “this is happening!” I’ve got the release of ‘Silence’, and after that I have a few more tracks which I will be releasing. ‘Animals’ will be out hopefully at end of February. I also have the release of my debut EP. I’ve got some plans after that as well, so let’s just say that 2018 will be a really good year. I’m super excited, I really am!
Huge thanks to NÝNA for answering our questions!